Hey, it’s Susan.

I Help People Create Wealth.

I’ve had a long career helping people create wealth. I believe that everyone should have access to the tools and strategies that have historically been reserved for the wealthy. I also believe that financial literacy should be a priority since no one will ever care more about your money than you do.

Private Equity

My hedge fund averaged a 12.9% annual return investing in short term mortgage debt.

Financial Coach
Financial Coach

Helping women plan and invest for a kick-ass retirement.


Multiple business interests in digital publishing, e-commerce, and SaaS markets.


Passionate about equality, animals, and financial literacy.

My Projects

The rumors of my retirement are greatly exaggerated.

My Book
Getting the Money
My eCommerce Company
My Latest Brand
Sprinkle Superfoods
My Podcast
My Money My Freedom
My Investment Strategy
Infinite Income
My Publishing Company
Lassiter Publishing Group


They Say the Nicest Things

I’ve worked with thousands of amazing clients and students who are very generous with their feedback. Here are a few of the most recent.

Carrie Dunn Clark
Carrie Dunn Clark

Susan is the real deal! Not only is she a very successful investor and businesswoman but she has a heart to help. If you want to finally learn how to invest and have confidence in your financial future she’s worth her weight in gold.

Dr. Jennifer Akkaway
Dr. Jennifer Akkaway

Susan was incredibly patient with me while she explained key concepts until they finally clicked. Susan is whip-smart, knowledgeable, and genuine. I’m honored and grateful to be part of her group.

Joyce Woo
Joyce Woo

It is amazing that when you ask and you shall receive. I have been looking for education for my finances especially retirement andI happened to find this infinite income program in my search. The education I am receiving is invaluable and I am enjoying this journey. It’s fun and exciting and to finally have peace about my future is indescribable.

Aubrey Schwenk
Aubrey Schwenk

I NEVER would have thought that learning about finances and retirement would be anything but dry and monotonous. Susan Lassiter-Lyons not only makes learning about retirement investing “simple”, relatable, and fun, but she brings the CLARITY! If you are ready to take control of your financial future, but not sure how to start, Susan’s program gives you a step by step road map on how to make it happen and she will walk with you every step of the way. I can’t recommend Susan enough!

Something On Your Mind?

Feel free to reach out with investment opportunities, business partnerships, media requests, questions, comments, or feedback.

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